The Importance of an Artist Manager

Many people think that managers are just a waste of time and money. That is just a sign of how supersticial the industry is. But let me tell you little story. There's always been this show battle where six hosts are on the same category of shows (Variety), they're on after prime time, and they've been fighting for the #1 spot on television since Johnny Carson retired. I think you know who I'm talking about. 

That's right. I'm talking about the late-night show wars. They all have managers, agents, publicists, etcetera... all, except one. That is Jay Leno. He mentioned many times that he doesn't have a manager and the rest of that hooplah is history as they say... 

The importance of a manager is not just to help you get the gigs that you want, and be your friend when you have no one else to talk to or hold your hair when you need to go to the bathroom (it happens to many stars/celebrities/whatever you want to call them, let's be honest), when you need a mother figure, or a father figure, or a shrink... or simply when you need a friend. They are there. They help you make the decision that goes accordingly with the situation you may find yourself in. 

In the absence of those you trust with your entire heart, there's always going to be your manager. Which is why, its important to know well whom you're going to choose as your manager. This person is in charge of you getting paid. And subsequently you’re paying those who are on your service. This person should know who you are as an artist, as a person. As a human being. Know your limits, your boundaries. This may sound a bit like over-stepping. But the perfect example of a manager that has had to deal with a “big-deal” celebrity/artist/star is Larry Rudolph, manager to Britney Spears. This woman, who I love as a performer, has had to deal with everything that she has been through. And we all know or at least have an idea of what she’s had to go through in the past 6 years, with the exception of the last two or three. She has been taking care of herself and her kids. And Larry has had a huge impact on her getting well again.

We might mock the fact that an up-and-coming artist gets a manager. But this person certainly becomes the most important ally an artist can and will have for the rest of their careers.

I hope you enjoyed my post this week! Let me know what you think down below on the comments section! Looking forward to it! Happy week everyone!